Intentle advertising
Create focused advertisements, set an acquisition price and fund your account through Stripe. Advertisements require administrator approval before ordinary delivery.
Relevant placement
Search uses word matching, configured synonyms and rule-based website profiles. Each advertisement has a minimum match score. Weekly schedules use Europe/London time. Radius targeting uses supplied campaign coordinates and a visitor’s voluntarily supplied location.
Verified actions
Clicks and impressions are recorded without a charge. A completed action is billed only after a signed report from the advertiser’s server or administrator verification. Platform-hosted enquiries wait for administrator verification. One click supports one billable acquisition within 30 days.
Learning and price control
Learning ends after seven days and at least 100 engagements when scheduled maintenance runs. Optional price adjustment uses the last seven days of conversions and engagements: a rate of at least 5% allows a 10% increase; below 1% allows a 10% decrease. Adjustments stay within the advertiser’s maximum and are based on the base price. This is a deterministic rule, not a predictive model. The price recorded at the click is used for its eventual acquisition.
Current balance is checked again before charging. Failed or duplicate reports do not debit the account. Advertisers can pause campaigns and administrators can suspend accounts.